Job Description

The CRM Coordinator supports the execution and operations of customer relationship management (CRM) initiatives, with a primary focus on in-app banner workflows. This role partners closely with cross-functional teams and vendors to ensure timely execution, accurate reporting, and smooth day-to-day CRM operations. The ideal candidate is highly organized, detail-oriented, and comfortable managing multiple tools and processes.

Key Responsibilities

• Own the end-to-end in-app banner workflow , including execution and reporting, in partnership with the vendor Redfast .
• Log, track, and help resolve issues across CRM platforms, including Salesforce, Braze, SDKs, Redfast , and related tools.
• Organize and maintain team assets , including naming conventions, calendars, and shared folders.
• Assist in maintaining documentation, playbooks, and internal CRM processes to support team efficiency and consistency.
• Provide coverage for CRM assignments when the Manager or Senior Manager is out of office, ensuring continuity of operations.
• Support day-to-day CRM coordination and operational tasks as needed.

Required Skills & Qualifications

• Strong organizational skills with attention to detail
• Ability to manage multiple tasks and deadlines simultaneously
• Familiarity with CRM and marketing technology platforms (e.g., Salesforce, Braze, or similar)
• Strong communication and collaboration skills
• Comfort working with vendors and cross-functional partners

Preferred Qualifications

• 3+ years of prior experience in CRM operations, lifecycle marketing, or marketing operations
• Experience working with in-app messaging or banner tools (e.g., Redfast or similar platforms)
• Basic reporting or analytics experience

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